Matterheads. Who Are They?

Shelly Jackson, from Huntington, WVA, sends us today's question for our consideration. And by the way, that's not Huntington, WVA in the photo above. It's the Ebeye waterway, between the Islands of Kwajalein and Ebeye, in the Pacific.

"Who are Matterheads? Who drinks Antimatter and why?"

That's a great question, and one that probably has just about as many answers as we have cans of Antimatter, Shelly, but let us address your question with some research we've done. All of this is purely scientific, of course.

If you enjoy playing online games, consider yourself a "gamer" and are between the ages of 16 and 28, you're in what is classifed as a primary demographic group. That means many of your colleagues enjoy Antimatter, just like you do. And by the way, if you're not following us on Twitter at @antimatterrocks, you should be. Each hour, we update our information with the latest gaming news available through RSS feeds from around the world. Keep up with what's happening while you enjoy a crisp, cool Antimatter. Yep, it rocks.

If you are between the ages of 18 and 39, consider yourself a "techie" and are interested in computers, programming, new media, and enjoy connecting--and, at that age, who doesn't?--you are probably a Matterhead. Look at the tag in your shirt you're wearing and if it's printed in both Spanish and English, you will enjoy Antimatter: America's Space-Based Beverage. Truth be known, you'll probably enjoy Antimatter, no matter what language the tag is in.

Finally, if you are between the ages of 55 and 64, and work much too hard for a living when you should be starting to enjoy the time you've earned---you're probably a Matterhead, you love Antimatter, and the lift it gives you. Hmmm...Go ahead and drink it--you've earned it. And think about flying out to the Pacific and enjoying some of the scenery and laid back lifestyle you probably deserve that we've highlighted in the picture above. As a matter of fact, we took that picture on a recent trip. We've got other pictures like that, too, but, frankly, we're finding it difficult to deliver Antimatter via parachute HALO drop..when it drops from 35,000 feet or so, it's pretty cold--even in the tropics.

So there you are, Shelly. We hope that answers your question. And if you find that you need to focus your thinking on new ways to enjoy Antimatter, we hope that you'll step up, pop the top on a can of crisp, cold Antimatter, and put the 'noggin to work.

Until next time,

The Chief Matterhead

No More Energy "Hit and Run" ??

Louise K., from Kansas City, Missouri, sends us our Question of the Day.

We believe that Louise may be 1) watching just a little too much baseball; 2) creating her own reality from a possible injury suffered in a flying automobile accident; or 3) might be a bit player hold out from a movie--- but those are just personal opinions---when she asks us:

"So what's this big story on getting the hit from Antimatter and then crashing?"

Louise, thank you for your question. We think.

At any rate, we believe that Louise is talking about the inevitable "pick me up" which is gained from drinking an Energy or Lifestyle-type beverage, and the subsequent "crash" when the effects wear off.

We believe, based on both our test results and user opinion surveys, that you'll find the "hit" from Antimatter both meets your psychological and physical needs, and the "run" from the elevated feeling generated by the beverage is smoother than that from other beverages.

But we don't want to guarantee anything here, Louise, and---hey, you don't own or know how to use a gun or have a friend named Thelma, right?

Enjoy your day, Matterheads. We're making great tasting, smooth lift, no "hit and run" Antimatter Energy Beverage just for you. Keep smiling. And--psst---watch out for two women in an old Cadillac convertible we last saw going over a cliff...or so we thought.

After all, it WAS Hollywood.

Until tomorrow.

Creating Buzz with Rocket Shots

Antimatter has one unique property that sets it apart from every other energy or lifestyle beverage. No other product can claim that it has ingredients that have been subjected to microgravity. That leads to our question of today, which was posed by Marc T., of Dallas, TX.

"What makes Antimatter so different?"

That's a great question---and we'll try to answer it in a way which will make our positioning clear.

Beyond the fact that 1) its taste sets it far apart from other drinks in this group--as evidenced by every online review written about the product---and beyond the fact that, 2) the contents have been subjected to microgravity---which no other product can demonstrate; beyond the fact that 3) Microgravity Enterprises, the parent company of Antimatter, is one of the strongest proponents of Spaceport America--the entrepreneurial venture designed to serve as the "launchpoint" for exploration of space by private ventures and venturers; beyond the fact that 4) every shot carrying the ingredients blended into Antimatter also allocates payload space for school-based science projects and the expression of creative interest by student learners...let's see...there's probably 5) the fact that Antimatter just tastes, well, great.

Did I say that Antimatter tastes great?

Everyone who drinks Energy Beverages understands that there are some that just don't taste great. Our reviews and the reviewers that write them are all in agreement----the product itself demonstrates the fact that Antimatter tastes Great.

Hope that answers your question, Marc.

Happy flights and safe landings for all. Until next time.

Antimatter Question of the Day

Hello Antimatter Fans:

Today's Question of the Day comes from Natalie D. who hails from New York City. (We're not sure if this is the Natalie D, but if so, thanks for asking the question...we love your show, and please keep drinking Antimatter!)

Natalie wants to know: "What difference does the Space-flown product make in terms of flavor with Antimatter? I mean, is it an acquired taste, or what?"

Great question, Natalie, and one that we're asked often by Antimatter Fans. And to be honest with you, there's no correct answer. Remember the multiple choice questions in college where you had several choices, and then you had the answer "None of the above?" This is one of those "None of the Above" answers--the ones that no one ever really liked.

Flying the vitamin mix into space doesn't change the flavor of the product. It doesn't change the color of the product. It doesn't change the texture of the product. But we have people who drink Antimatter regularly who swear that it changes the impact that the product has on them.

They are convinced that the exposure to microgravity gives the product a---ok, no pun intended here- "lift." Who are we to argue with regular Antimatter fans? We know it's a great product, and we understand everything that we do to make it as wholesome as possible with the vitamin mixtures.

As a matter of fact, Antimatter has probably been subjected to more tests by the FDA than any other energy beverage, simply because it's been flown into space.

So there is no correct answer to your question. We think it's something that everyone has to decide for him..or her...self. We hope you'll do so, and keep on drinking Antimatter, Natalie. And if this is that Natalie, any chance you can review us on TV? We're shameless when it comes to promotion!

All the best,

The Antimatter Crew

Antimatter Review

Antimatter Energy Drink Review
Review by taurinerulesblogspot.com
March 12, 2008

Let’s face it there are a lot of people who are into space. Now it’s not my thing, but think about all the Star Trek fans, Star Wars fanatics, X-Prize aficionados, and scientists out there. Combine that with casual fans of astronomy and stargazing and you have a good portion of the population. So that’s where Antimatter Energy Drink comes in.

Antimatter Energy Drink appeals to those who want an energy drink that is associated with space and space flight. Not only does Antimatter Energy Drink do that with its name (which physics students will love) but it also does that by exposing the contents of each can to microgravity during space flight. On top of that appeal the 8 ounce can looks pretty cool and a portion of the proceeds go to education. When you have that space appeal and an energy drink designed to help improve reaction time, stamina and focus you can see why space lovers might love this drink. I mean with those benefits you can more quickly with your lightsaber, study more effectively or stay up late working on your lab experiments. It’s really the perfect storm. Antimatter doesn’t just play lip service to space, because the can actually shows when the ingredients were sent into space. I’m sure fans will want to know exactly which ingredients were exposed to microgravity, but all I can tell you is that it’s the “Vitamin Mix.”

Antimatter comes out of the can with a clear, transparent color. I expected a Red Bull clone, but this is different. It has the familiar white grape of many energy drinks, but that quickly fades into apple and then into cinnamon. The cinnamon is a great touch. It’s different than the candy cinnamon flavor of Chic Sin A Man, being a real authentic cinnamon. It starts off with a little spice in your mouth and then develops into a really mild cinnamon heat. It’s not a drink you want to chug, you’ll want to take small gulps so you can savor the cinnamon flavor and mouth feel. It’s definitely unique and well done. Antimatter does have some tartness and syrupy qualities to it that make it similar to other energy drinks, but at the end of the day it’s the cinnamon aspect that stands out and makes Antimatter unique.

Antimatter has a pretty good ingredient base and you can tell the team behind the product put some thought into how to make a quality drink. The ingredients are HFCS, citric acid, caffeine, taurine, glucuronolactone, Vitamin C, arginine, ginseng, gingko biloba, guarana, cinnamon, grape seed extract, gotu kola, milk thistle, inositol, and B Vitamins. There’s 160 calories, 37 grams sugar, 80 mg caffeine, and 75 mg taurine. All in you get a pretty decent kick that is certainly on par with Red Bull in intensity and lacks longer. As an additional bonus you’ll find that the boost is jitter free so it won’t mess with your lightsaber swinging… sorry I keep picking on you Star Wars fans.

I can see this as being a great energy drink for studiers as the mix of herbs plus conventional ingredients really did boost my concentration. Props to Antimatter for targeting a unique market and making a quality product that really does bring space to the everyday consumer.

Getting the Word Out about Antimatter---What are Your Thoughts?

Hello Antimatter fans:

Well, it's midweek, and we want to offer up some key Antimatter facts for you today--and ask some questions that you may be able to answer.

Our Question of the Day today comes from Taneisha L, in Portland, Maine.

Taneisha wants to know "Is the mix of ingredients flown into space checked for wholesomeness and quality both before and after flight?"

Taneisha, you'll be pleased to know that we are even more concerned about that that you are!

The ingredients are tested both before and after flight for quality, and--in fact--MEI, the parent company of Antimatter, has helped the US Government Food and Drug Administration (FDA) to draft strict guidelines for both control and safety of space flown food products.

Now, let's ask you a question.

We're looking for ways to distribute Antimatter to as many different communities as possible as quickly as possible. What are some of the ways that you think we should consider? Wholesalers? Affiliates? Distribution through established soft beverage or beer companies?

Send us an email and let us know your thoughts.

How Big is this Rocket, and What Goes Up in It?

It's Sunday, and our question today comes from Demetrius G, in Frisco, Texas.

Demetrius asks, "How big is the rocket that shoots the Antimatter mix into space, and what goes up in the rocket besides that?"

Demetrius, if you would, take a look at the photo of the rocket at the right on the blog header page.

It's just about 20 feet tall, and is approximately 9 inches in diameter. The payload consists of the Antimatter ingredients that are added to the Energy Beverage and to the Space 2O water, and it consists of the science projects from around the country which have been chosen for that specific flight. The balance of the space is needed for propellant, to make the rocket fly.

By the way, if you are interested in having your science project considered for payload status, please go to our website at www.microgravityenterprises.com and see how to qualify your science project for spaceflight status.

Our Antimatter rocket blasts off from Spaceport America, located approximately two hours north of El Paso, Texas, and West of the White Sands Missile Range, in New Mexico.

We're always interested in educating children and young adults about Space and Spaceflight. If there are questions we can answer about Space, write us and we will be happy to answer them!

Hello Antimatter Fans:


It's the weekend, and we have a great technical question today.


Sandra L. , from Los Angeles (yes, women do enjoy rockets and Space!) writes:

Please tell us what the rocket looks like as it goes from the launchpad to space.

Is it slow to accelerate, like the we've seen with the Space Shuttle or does it fly into Space very, very quickly?

Sandra, maybe you can come out for one of the launches some day. It's amazing to watch a solid fuel rocket rip into the sky. One can only imagine if you've never witnessed it.

For now, let me tell you that the launches you generally see on television from Florida are using solid rocket boosters or SRBs which are much larger than ours--and, although we use solid fuel boosters, ours burn at a significantly faster rate and cause much quicker acceleration in the initial burn--and so our rocket goes lickity-split right up into the deep blue sky over New Mexico.

Those SRBs pushing the Space Shuttle only carry it to between 25 and 35 nautical miles above the earth, but they have burned a little over 2 Million pounds of fuel. We go about twice that far, but our payload doesn't weigh anything close to what those big boys are pushing.

Our rocket is spin stabilized, so it spins at 6-8 Hz, which means it spins from 6-8 times a second, and it burns for between 10 and 13 seconds--but that's long enough to get it into space. Imagine it spinning, ripping through the oxygen/nitrogen atmosphere--and recognize that it is going to create some pretty significant heat--at least in the initial burn.

Keep in mind that the payload is not nearly as heavy as the payload of two SRBS,and a triple engined liquid fuel launch vehicle driving a Shuttle into an orbital plane.

I hope that answers your question about the speed and what the launch looks like. Remember..you can be as close to Space as anyone by simply enjoying Antimatter Energy Beverage. Pick some up at a location near you. If you can't find it, email us and let us know where you would like for us to contact to have them stock it just for you.

Thanks again for your question, and your support of Antimatter Energy Beverage, America's only Space-Based Energy Drink.

What Constitutes Space?

Our Question for today is from Tom C. in Cocoa Beach, FL.

(Hey, Tom---that's a great Space city! I've been to Cocoa Beach, and it's all wrapped up in all sorts of Space Concepts! It's close to the Kennedy Space Center, and all the accompanying history of America's Space Program. Are you involved in the Space Program, yourself? If so, Tweet us on Twitter at @antimatterrocks, same name as this blog. We love to hear from other Spaceheads.)

The question: How do you determine that the rocket actually goes into space?

Great question, and I hope that my answer ignites your boosters.

Space: Did you know that there is no real consensus as to what constitutes space? Does it begin at the surface of the Earth and go vertically from there? We don't think so.

The US Government (and who wants to argue with them?!) says that Space begins at 62 miles above sea level. The United Nations (although we're not sure how they got involved with this) says that Space begins at 50 miles above sea level.

So, if you blend the two, we'll say that space starts somewhere between 50 and 60 miles above the surface of the Earth---depending exactly where on the Earth you are at any given time.

Our rocket flies to an altitude of between 70 and 80 miles, depending on the burn time, the spin of the earth, the time of day, and whether or not there are birds in the path of the rocket (just kidding about that, PETA--don't get all racked off about it.)

The rocket is tracked by the White Sands Missile Range (WSMR) to confirm the flight profile altitude, and make sure that it actually gets into Space. The shots normally do. The first one we tried--September 25, 2006, didn't--- and crashed into the desert at almost Mach 1. Yep, big hole. BIG hole. Since then, our shots have been successful, and have carried the Antimatter mix into space on several occasions. Check your can of Antimatter to see when the specific mix in your can was shot into Space.

Keep the questions coming, and we'll keep furnishing answers. And ask your local convenience store, grocery, drug store, or beverage barn to stock Antimatter...both of you will be glad they do!

Traveling Into Space with Antimatter Energy Beverage

We often hear the question asked--how long is this product really subjected to microgravity? The answer to that question depends on the ultimate trajectory of the rocket and the time that gravity lets it stay in Space before bringing it back to Earth. Generally, we've found that the product stays in space for 5-7 minutes.

Objects in Space, as you know, follow certain scientific laws of motion, and are impacted by the pull of gravity.

Today's question: "Do you really send the cans of product into space?" asked by Jake, in Milwaukee, Wisconsin.

Today's answer: No, Jake. We send a mixture of the ingredients into space; it really wouldn't be prudent for us to send the cans into space themselves; we send a mixture of the ingredients into space, return the ingredients to earth---along with the rocket, and the science projects that are ripped through the atmosphere--and recover those ingredients for production of Antimatter. It really rocks!

Keep watching for more questions and answers here on Antimatter Rocks, and follow us on Twitter at @antimatterrocks.

Thanks for your support!

Product Testing and Standards--Before and After

Microgravity Enterprises tests the vitamin complex flown into space--which eventually is included in both Antimatter and Space 2O water---both before the rocket flight, and post flight.

All of the payloads sent up in the rocket are exposed to both space vacuum and temperature; none of the payload compartments in the 20 foot rocket are pressurized.

To assure strict safety of ingredients, MEI has helped the FDA to draft strict guidelines for control and safety of space flown food products.

Antimatter Rocks-- A Quick History of Flight #001

When was the first rocket flight carrying Antimatter?

It occurred on September 25, 2006.

The rocket thundered away from Spaceport America, tracked by the White Sands Missile Range radar--which trackes all launches from Spaceport America, and verifies the flight profile altitude.

The spin stablized solid fuel rocket engine shut down prematurely, and the rocket fell back into the desert, accelerating at a rate of 14 feet per second, per second, reaching almost Mach 1 prior to hitting the earth.

Today's question: How far did the rocket burrow into the sandy soil of the White Sands Missile range upon reentry?

Another Antimatter Review--8.6 out of 10!

Here's the review that Antimatter received from:

http://energy-drink-ratings.blogspot.com/2008/04/antimatter-energy-drink-review.html

Taste Rating: 8.7
Kick Rating: 8.5
Final Judgment Rating: 8.6

Antimatter Energy Drink Review: So as you can tell I have reviewed quite a few Energy Drinks over the years, but the Antimatter Energy Drink will be the first one (and only that I know of) that has ingredients that have been in space. That's right, you heard it correctly...Space.

The 8.4 ounce Antimatter Energy Drink even has a nice little slogan on top of the can - "Warning! Open With Caution.....Contents have been subjected to microgravity during space flight!"

This is a unique aspect of the drink so I had to check out the Antimatter Energy Drink website for further review... and sure enough they actually fly the ingredients into space. The site even lets you see your can's ingredients being flown into space and explains how a portion of proceeds go to educational programs.

So let's see how this beverage performs in the taste and kick categories.

Antimatter Energy Drink Review: Taste

My first impression of the drink led me to believe that this might be a Red Bull Clone with a clever marketing tactic. But my first sip proved me wrong. The initial taste is similar to Red Bull, albeit slightly sweeter. However, instead of the medicinal aftertaste you get a a hint of cinnamon flavor which is a vast improvement IMHO. Maybe the space flight had something to do with it? Either way I enjoyed it and my only complaint is that they also need a low calories low carb version as this version contains 160 calories in the 8.4 ounce serving.

Taste Rating - 8.7

Antimatter Energy Drink Review: Kick

Well the taste is quite pleasing, but will the Antimatter Energy Drink give me tons of energy? Well there is 80 milligrams of caffeine and 75 milligrams of taurine, coupled with B-Vitamins, Ginko Biloba, Panax Ginseng Extract and Guarana Seed Extract. So there is more bang for your buck then a Red Bull, but it is not one of the Strongest Energy Drinks that I have ever had.

The kick lasted a good couple hours, so I was more than satisfied.

Kick Rating - 8.5

Antimatter Energy Drink Review: Final Judgment

My initial impressions were that this would just be some novelty energy drink. The results however, led me to a far different conclusion. The taste was great and the kick was not too bad either. The addition of a low calories / low carb version would be a great addition along with a larger 16 ounce version. I am not sure if you can purchase these at any brick and mortar store, but you can buy them in bulk on the website for $45 (24 cans) shipped straight to your door.

Final Judgment - 8.6 (out of a possible 10)

Ratings Results Available Online

Energyheaven.blogspot.com rated Antimatter 9 out of 10 on taste.

"Now what's cooler than drinking stuff from space? This drink actually contains ingredients from space that helps your mental focus,reaction time and physical stamina.It also says the launch date and vehicle sent to get those ingredients.

Taste-A bit like the bostan american clone with the good formula, but I actually prefer this one cuz its more refreshing and has a hint of cinnamon on the back end, when it was out I was sad.

TASTE RATING-9/10

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Taurinerules.blogspot.com

Antimatter comes out of the can with a clear, transparent color. I expected a Red Bull clone, but this is different. It has the familiar white grape of many energy drinks, but that quickly fades into apple and then into cinnamon. The cinnamon is a great touch. It’s different than the candy cinnamon flavor of Chic Sin A Man, being a real authentic cinnamon. It starts off with a little spice in your mouth and then develops into a really mild cinnamon heat. It’s not a drink you want to chug, you’ll want to take small gulps so you can savor the cinnamon flavor and mouth feel. It’s definitely unique and well done. Antimatter does have some tartness and syrupy qualities to it that make it similar to other energy drinks, but at the end of the day it’s the cinnamon aspect that stands out and makes Antimatter unique.

Antimatter has a pretty good ingredient base and you can tell the team behind the product put some thought into how to make a quality drink. The ingredients are HFCS, citric acid, caffeine, taurine, glucuronolactone, Vitamin C, arginine, ginseng, gingko biloba, guarana, cinnamon, grape seed extract, gotu kola, milk thistle, inositol, and B Vitamins. There’s 160 calories, 37 grams sugar, 80 mg caffeine, and 75 mg taurine. All in you get a pretty decent kick that is certainly on par with Red Bull in intensity and lasts longer. As an additional bonus you’ll find that the boost is jitter free so it won’t mess with your lightsaber swinging… sorry I keep picking on you Star Wars fans. I can see this as being a great energy drink for studiers as the mix of herbs plus conventional ingredients really did boost my concentration. Props to Antimatter for targeting a unique market and making a quality product that really does bring space to the everyday consumer.

----------------------------------------------------

Edjunkie.com

Ok so when I first heard of this drink I was excited because it sounded so unique. An energy drink with components that had been flown in space is definitely one of a kind. The question was is this a gimmick or is this a good unique drink

Packaging: Antimatter energy comes in the classic 8.4 oz slim can. It has the name Antimatter vertical in red and a photo of an Matter- antimatter annihilation event ( I learned that in my interview!) There is also text that tell you when the ingredients were flown in space by giving you the launch date information. At the bottom it says”with spaceflight enriched Vitamin Complex” and at the top is a warning to open with caution contents have been flown in space!

There is a host of information on this can to read and look at(including full nutrition info). It is not flashy and cool but that is not it’s market so I give it a grade of B. It should stand out among other drinks in the cooler.

Slogans: Lot of stuff on the can but no real slogan. On their site they say “Antimatter is the world’s first space energy drink” So that is a kind of slogan. I’ll give them a grade of C- for slogan. They need to come up with a cool slogan to put on the can

Taste, etc: I open the can and I’m greeted with the usual energy drink aroma. I pour some in a glass and it is a very clear medium carbonated drink. I take a sip and I am at first reminded of the typical RB clone flavor but then a hint of apple comes through. It is less candy like than a lot of drinks and at the finish is a flavor I could not pin down. Then it hit me, a subdued cinnamon flavor. Very subtle but it finishes very well and made it quite good. I quickly finished this drink and wished it came in a 16oz can. I give it a solid B+ for taste.

Kick/Ingredients: Looks unique, taste really good, but does it have a good kick? It’s got a host of ingredients. Caffeine 80mg, Taurine 75mg, Glucuronolactone, L-Arginine, Panax Ginseng Extract, Ginko Biloba Extract, Guarana Extract, Cinnamon Extract, Grape Seed Extract, Gotu Kola Extract, Milk Thistle Extract. A bunch of vitamins, HFC and carbonated water. All this gave me a medium boost that was smooth and jitter free. I kept alert and had good focus for several hours easily with no crash. This gets a B- for kick/ingredients. Better kick than a lot of drinks this size and a lot of good ingredients.

Web presence: Ok I have to say as far as websites go they have a good one at antimatterdrink.com. There is a ton of information about the drink including ingredients and their benefits, Videos of the space launches, info on their parent company, and info on how they work helping students with space studies. You can spend a bit of time looking around here and enjoy it. You can also order their drink of course. I give them a grade of B for web presence. Cool site and if you search the net you will find plenty of hits as well.

Packaging B
Slogan C-
Taste B+
Kick/Ingredients B-
Web Presence B

If you’re looking for a cool energy drink that is above the average Redbull then you really should give Antimatter a try. It taste is great and its smooth boost is great for use at work or school where you don’t want jittery energy. This is no gimmick! It tastes great and I hope it starts being available in my area soon.

Leaving Earth, Building Friends

Just thinking about Antimatter™ --one of America’s newest Energy/Lifestyle Beverages-- helps create and harness energy.

The newest Energy/Lifestyle Beverage, developed by Microgravity Enterprises, Inc. based in Albuquerque, NM, entices not only those considered to be space-friendly, or seeking a quick energy boost/lift, but also is attracting a larger and larger audience that recognize the role that Antimatter™ can play in America’s critical science and mathematics improvement program, currently being incorporated into President Barack Obama’s newest education initiatives.

As early as 2006, a report issued by the National Academy of the Sciences raised several critical warning signs about challenges faced in America’s Science and Math Education programs; first, that the United States imports more high-technology products than it exports, and secondly, that high school students generally score below their international peers in both math and science tests.

After all, it’s not fast-feeder restaurants or large retail chains that are sending rockets into space and putting science projects onboard for the benefit of students. Someone must take the lead, and Microgravity Enterprises, Inc. stepped up with the ACCESS for Education Foundation. This 501(c) 3 organization makes payload space available for school experiments on every flight made into space. Public, private--even home-schooled students-- can come together, address a need which can be met by demonstrating microgravity in their project, and be considered for the next flight. MEI, in conjunction with Spaceport America, New Mexico, sponsors the space available for projects to, literally, rocket into history.

“The heart of the ACCESS Program is MEI's commitment to donate payload space, free of charge, on every one of our commercial launches for the purpose of conducting research and executing experiments aimed at advancing the commercialization of space,” says Jeff Ganley, the Chief Operating Officer and President of the ACCESS for Education Foundation. Payload space is donated for a full spectrum of activities ranging from K-12 inspirational experiments, to next generation commercial space demonstration payloads developed by U.S. universities.

A commitment to education, not an esoteric sports-themed series of challenges, assures that Antimatter™ is truly a unique Energy/Lifestyle beverage.

For the uninitiated, some of the ingredients in Antimatter™ are blasted through the ozone into the dark edges of Space where the curvature of the earth can be clearly seen. The rocket is tracked back to earth and the ingredients are recovered and processed offering a unique Space-Based product which has been subjected to microgravity.

“Antimatter™ is simply a different product. There is a drastic taste difference. We firmly believe that the crispness of the beverage makes it a clear choice favorite in the Energy/Lifestyle segment of beverages,” says Darryl Hupfer, MEI’s EVP of Sales and Marketing.

Rich Glover, President and Chief Executive Officer of Microgravity Enterprises places his strategic decisions into a much larger perspective, “We’re entrepreneurs. We’re in the Space business. We believe that helping others learn as much about Space as possible will help our business prosper, and will help America grow stronger.

Our Education Initiatives build upon what is best about America…let’s let America’s students learn firsthand about the challenges and nuances of Space. After all, this is their future and there can be no compromise.”

Microgravity Enterprises, Inc. is a privately-owned and proudly entrepreneurial company, based in Albuquerque, NM. It blasts products into space from Spaceport America, outside Albuquerque.

Antimatter--So What's This Buzz About?

American innovation and know how—as the saying goes, “You Gotta’ Love It.” Creating something new, unique and utilitarian---now that creates a news story.

Microgravity Enterprises has taken the cutting edge---of what will be called Space Products-- by storm. With the creation and marketing of Antimatter™ Energy/Lifestyle Beverage, the energy beverage market has been trumped. No more wild, crazy parties required in television commercials; no more extreme sports demonstrations or crazy flying machines. How can one top a rocket flying into space, belching fire and blasting its way through the ozone, only to be recovered after it encounters microgravity?

“It’s a totally different approach to a type of beverages which have, quite honestly, gotten commodity-oriented into the American lifestyle,” says Darryl Hupfer, the VP of Sales and Operations of Microgravity Enterprises. “Rich Glover, our founder, saw the opportunity to produce and develop a series of products-- which have flown into space. As a matter of fact, you can even visit our website and see the flight that took some of the ingredients of your drink into the cosmos.”

Or at least partway to the cosmos, to be honest. It’s not as though there is moon dust in the Antimatter™ Beverage—nor would that sell, particularly. Many older denizens of earth remember the television images of the Moon as appearing dusty, dry, and appearing somewhat foreign to life; well-lit in the earthshine, but not necessarily inspiring as to beverages which might be produced there.

After some of the ingredients are blasted through the ozone into the dark edges of Space where the curvature of the earth is quite evident from the photos, the rocket is tracked back to earth and the ingredients recovered and processed.

“It’s crystal clear to our users that there is a drastic taste difference in Antimatter Beverage, and we firmly believe that the crispness of the flavor, the fact that it offers an immediate lift in energy and stamina---but most of all, our customers telling us it tastes great—makes it a clear choice favorite in the Energy/Lifestyle segment of beverages,”
says Hupfer.

The fact that Microgravity Enterprises, Inc., the parent company of Antimatter™ makes payload space available for school experiments on every flight is an added benefit. Any school science project may be considered, and even in today’s mobile society, how many students can say that they have had one of their experiments fly into space? MEI, in conjunction with Spaceport America, New Mexico, sponsors the space available for projects to, literally, rocket into history.